The first day of the conference is a great manual for the budgeting of 2009.
All participants will receive analytical materials containing a special prices forecast for 2009.
The second day of the event will be dedicated to marketing in metallurgy and metal trading - which will help to develop professional skills of marketing specialists.
240 participants in 2007 included steel manufacturers and consumers, traders, scrap procurers, analysts, bank experts, representatives of ministries and state authorities of Russia.
23 September 2008: Price forecast for rolled metal products, tubes, and ferrous metal scrap-2009
9.00-9.50
Registration, coffee
9.50-10.00
Welcome introduction.
Rusmet.ru, Victor Kovshevny, CEO
OurMetals.com, Evgeny Oakes, Managing Director
10.00-11.40
1st session: World. Correlation of Russian and Global prices.
Steel.
Steel tubes and pipes.
Steel scrap.
Speakers: analysts, experts and marketing specialists of leading Russian and foreign companies.
INTERACTIVE DISCUSSION:
What forecasts did come true? Analysis of last year's forecasts.
Chapeau-2008: The worst forecasts of the previous year
Contest of analysts
11.40-12.10
Coffee break
12.10-13.50
2nd session: Russia. Prospects for manufacturing, consuming, and import-export.
Re-bar, beam, and semi-products.
H/R and C/R steel.
Upcoming law changes in scrap market.
Steel tubes and pipes.
Taxes and discounts not only for Ukraine.
New instrument: steel futures. Results of last trading. Workability in Russia.
Speakers: experts of Rusmat and MISiS (Moscow University of Steel and Alloys), representatives of The Ministry of Industry and Energy, The Ministry of Economy and Development of Russia, and FRTP (Tube and Pipe Industry Development Fund) are invited.
INTERACTIVE DISCUSSION:
Discussion from traders and manufacturers
Online polls
On-line: price tender among conference participants
13.50-15.10
Lunch
15.10-17.00
3rd session: Experience of metallurgical and trading companies. Experience of related industries.
Speeches and presentations of rolled steel and steel tubes and pipes market players.
Analysis and forecast of Russian construction industry development. Requirement to quality and volumes of steel.
Market of metal constructions.
Results of the Seminar: prices in 2009.
INTERACTIVE DISCUSSION:
Discussion from traders and manufacturers
Online polls
On-line: price tender among conference participants
17.30-19.30
Cocktail reception
24 September 2008: Marketing in metallurgy and metal trade
9.00-10.00
Networking, coffee
10.00-17.00
4th session:
Key methods of marketing analysis in metallurgy in the domestic and external market.
Main information sources.
International databases: basics of work with Factiva, Integrum etc.
Databases of competitors.
Methods of competitive intelligence and intellectual property.
Branch conferences as marketing instruments. Effective methods of work at conferences.
Branch advertisement and PR as the methods of promotion or keeping one's position in the market.
Cooperation of marketing and economical safety of metallurgical holding.
Our next steel conference will take place in Sharjah, UAE. Visit www.SteelArabia.net
